Yes, there are a lot of makeup brushes a customer can choose from these days. It’s easy for companies to create just another brush for cheap, but is that the best choice for your brand? Brushes bring real value in their performance. Having the right beauty tool that works with your product to deliver a…
Category Archives: Blog
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Cosmetic Wipes are the Portable Beauty Hack Your Customers Need
When it comes to beauty, wellness and skincare on-the-go, more and more consumers are turning to cosmetic wipes for their convenience and portability. Brands everywhere are coming out with travel-friendly products to accommodate all sorts of trips, whether they be to the gym before work or on an airplane flying across the globe. Here are…
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Skincare Mask Formulas Made with Edible Ingredients
We all know that what we eat can have a direct impact on how we look and feel. For years, people have focused on having a healthy mind and body by adding or eliminating certain foods. After all, you are what you eat. Consumers are well aware of foods and ingredients that offer nutritional benefits…
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Oil-In Makeup Removal Wipes Hydrate Skin with Ease
Convenience and portability have become the top features of a makeup removal wipe. It’s not just beauty gurus who understand the appeal of wipes, but casual makeup users as well. Customers can keep a pack in their bathroom or at their vanity and remove makeup at the end of the day, or throw them into…
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3D Brushes: A Worthy Investment
Whether you’re an artist, a chef or carpenter, the right tools are critical in helping you achieve your optimal results. The same is true for makeup brushes. With so many options on the market, it can be tempting for consumers to want the cheap multi-pack available online with free 2-day shipping, but that may not…
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Primer Face Masks Set the Stage for Flawless Makeup Application
If your customers aren’t already using primer, they could be missing out on optimal makeup application. Makeup primer helps to moisturize the skin, fight shiny or greasy looking skin as well as create a smooth foundation for makeup. It can even help makeup last longer as it is less likely to cake in dry patches…
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Are You Covering the Entire Beauty Process for Customers?
Between skincare products, makeup products, tools and applicators, the average woman uses no less than 16 beauty products each day. It may sound like a lot but think about what can go into just one customer’s beauty routine. Not only might she use a primer product, like a lotion or the increasingly popular sheet mask,…
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Beat Blemishes with Acne Patch Solutions
Anyone who suffers from acne can confirm that it’s just awful. Breakouts are not just for teenagers, but women and men in their 20s, 30s, even past their 50s can be affected by acne. Acne can start when the sebaceous glands attached to hair follicles on the skin create sebum, an oily secretion. Sebum is…
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Beneficial Ingredient Breakdown: Beauty Patches + Formula
For targeted treatments, beauty patches can be created in unique shapes to treat specific areas like the forehead, neck, under-eyes, décolletage and more. The materials create a thermal layer that retains heat and reduces evaporation, thereby increasing the absorption of product into the skin. But shape and materials alone aren’t enough to make a quality…