“Packaging is one of the essential factors which cosmetic companies must take into account when trying to capture attention in crowded marketplaces.” This is reported on CosmeticDesign.com USA, in the article Global Cosmetic Packaging Market is Expected to Reach $24B in 2012. Stores are more congested than ever as new and existing personal care products…
Posts by Taiki Beauty
-
Solving the Preservative Problem: EcoG+
More Beauty Products Seeking Alternative Preservative Systems, an article in Global Cosmetic Industry (GCI) Magazine touches on an important and concerning topic within the beauty industry. Preservatives, specifically parabens are a concern for many consumers. There seems to be mixed reviews on the topic as it relates to safety concerns. With the demand for natural/organic…
-
Experts Agree: Beauty Really is In the Science
“Science can be seen in beauty advertisements and packaging, underscoring the importance of a designer’s ability to simplify complex technology into a symbolic representation that is aesthetically pleasing, sophisticated and highly positioned for optimal consumer connection.” – This is a quote from a recent article, Marketing Matters: The Role of Science in Beauty, in Global…
-
TaikiUSA: Introducing EcoG+
The largest safety concern women have regarding make-up application is for their eyes. Bacteria lives on eyelashes and therefore is transferred back into the mascara upon use.
-
Cosmetics Industry Watch: The Steady Growth of Premium Cosmetics Places a New Emphasis on the Application Experience
Examining the beauty industry from a global perspective reveals the emergence of four strong, clearly-identifiable trends. That’s according to Euromonitor, a leading consumer research firm, quoted extensively in this Cosmetics Design article. The four trends include the exploration of new retail channels, capitalizing on high tech claims, a heightened awareness of emerging global trends, and…
-
TaikiUSA: Staying Ahead in the Wet Wipe Market
Wet wipes are not just for babies anymore! The industry has been growing rapidly over the past years to support cleansing wipes, hand wipes, facial wipes, etc…People have relied on wet wipes to cleanse from germs as quick and convenient alternatives to washing their hands. In this same vein, consumers have turned to wet wipes…
-
The History of Masks and Patches
For centuries facial masks have been a part of women’s skincare routine. Cleopatra often applied egg whites and Dead Sea mud to her skin to help keep it smooth and soft. It became popular to use an application of a paste such as clay or mud enriched with minerals to draw out toxins from the…
-
TaikiUSA: Proud To Partner with the Arbor Day Foundation
Taiki is a Japanese word that is made up of different kanji symbols that have multiple meanings.Tai means bigKi means joy, shine, tree Taiki has been around for over 80 years. The concepts that have guided us from our origin are as true today as they were when the company was established in 1930. At…
-
Cosmetics Industry Watch: The Role of Beauty Packaging in the Age of the Informed Consumer
It’s not what you know that matters. It’s what your friends know, and their friends know, and the friends of their friends – these are the opinions that count today, more than anything. A recent report from Total Beauty Media Group is shining the spotlight on the importance of peer reviews, according to this article…