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Tag Archives: beauty packaging
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Sustainable Skincare
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Taiki Advantage Infographic
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Skincare Packaging: 3 Main Benefits of Refillable Airless Pumps
Skincare product packaging is just as crucial as your formula and not for the reasons you may think. While packaging can relay brand aesthetics, it also determines formula protection, product performance, customer satisfaction and sustainability. You have invested a great deal of time and resources into developing your skincare formula, and to ensure it performs…
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How Beauty can make a Difference
Brands and consumers alike are searching for the next best solution that will change the way make up is applied. Innovation is a term that is used frequently to describe the latest, cool product. Brands are searching for key differentiators that will set them apart and make a connection with the consumer. As we are…
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Adding Value: Innovative Beauty Packaging
“Packaging is one of the essential factors which cosmetic companies must take into account when trying to capture attention in crowded marketplaces.” This is reported on CosmeticDesign.com USA, in the article Global Cosmetic Packaging Market is Expected to Reach $24B in 2012. Stores are more congested than ever as new and existing personal care products…
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Cosmetics Industry Watch: The Role of Beauty Packaging in the Age of the Informed Consumer
It’s not what you know that matters. It’s what your friends know, and their friends know, and the friends of their friends – these are the opinions that count today, more than anything. A recent report from Total Beauty Media Group is shining the spotlight on the importance of peer reviews, according to this article…
