Category Archives: Blog

  1. Helping Teens Navigate Hormonal Changes During Puberty

    Puberty is a time of major changes for Teenagers, not just with the body but also with the skin. Finding the right skincare products is essential to create a good routine. Many teens experience physical and hormonal changes that mark the transition into adulthood. This is also when teens search for effective skincare products to…

  2. Preteen Skincare Solutions

    In this blog, we look at the impacts of social media, society, and trends on Preteens and their skincare needs. Starting a skincare regime early has become routine for preteens (tweens). In 2023, it is reported that Gen Alpha spent more on skincare and makeup than any other age group – $4.7 Billion. According to…

  3. How To: Classic Makeup Look With Artisan Beauty Tools

    Makeup brushes and beauty tools are undoubtedly part of every makeup consumer’s routine.  This makeup tutorial utilizes three professional quality beauty tools to achieve an effortless classic look.   Get The Look: Watch The Video The right tool can enhance makeup application by offering even distribution, a positive feel on the skin, and precise application….

  4. Gen Z and The Rise of Visible Skincare Patches

    In this blog, we’ll explore the rise of visible skincare patches and how Gen Z influences the beauty industry. We’ll discuss the reasons behind this shift, the new product trends, and what it means for beauty and skincare brands. Unlike previous generations, who may have prioritized hiding imperfections, Gen Z is all about embracing individuality…

  5. Understanding Pro-Aging Skincare as a Cultural Movement

    For decades, the beauty industry has fixated on anti-aging products that promise to turn back the clock. But a new movement is emerging, pro-aging. Pro-aging is a philosophy that emphasizes self-acceptance and healthy skin function at every stage of life. It’s about embracing the natural beauty of mature skin and taking care of it with…

  6. Embracing Innovation: Exploring New Products in Feminine Care

    The skincare industry is experiencing a wave of innovation within the Feminine Care segment, with new products emerging that cater to diverse needs and preferences. There’s a growing openness to exploring alternative at-home treatments that prioritize skincare benefits, for the whole body. New feminine care products tap into a growing trend of at-home, topical solutions…

  7. Black History Month: Celebrating Trailblazers In The Beauty Industry

    This Black History Month we want to celebrate Black history in the Beauty Industry, highlighting its pioneers, achievements, cultural influences, and a look at the bright future ahead. Pioneering Black Beauty Entrepreneurs There have been many black beauty entrepreneurs who have forever left their mark on the industry, pioneering the way forward for modern brands….

  8. The Evolution of Facial Sheet Masks and Patches

    Over the past decade, the skincare industry has witnessed a remarkable evolution in facial sheet masks and patches. These innovative products have become a staple in skincare routines, offering convenience, targeted treatments, and effective results. In this blog, we will explore the transformative journey of the facial sheet mask and patch market, highlighting the emergence…

  9. How To Create a Theatrical Cat Halloween Look Using Face Paint and Makeup Tools

    Transform your good old cat nose and whiskers into something special this Halloween. This blog informs on how to do an impressive theatrical cat Halloween look with basic face paint and makeup tools. Unleash your inner feline, in 12 easy steps! Supplies You’ll Need to Create Theatrical Cat Look Application Tips: 12 Easy Steps to…