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Beauty Blog

MAC makeup brushes

For tens of thousands of years, Fine Artists have used virtually the same tool to apply emollient paint and watercolor pigments to various media. That familiar shape is essentially a…

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A recent article in Beauty Packaging Magazine, Advances in Applicators and Tools, started me thinking about how innovations can change our industry. New developments in applicators and cosmetics packaging have…

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Even the best makeup can look bad if it is not applied well. An excellent product can yield a less-than-desirable result if the tools used are not up to the…

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